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    Trade Marketing Manager Andina - Quito, Ecuador - Continental

    Continental
    Continental Quito, Ecuador

    hace 5 días

    Default job background
    De jornada completa
    Descripción

    Job Description

  • Manage the creation and production of POS materials for institutional, promo and product exhibitions.
  • Manage the implementation of new POS identification, projects for new stores, trade-brand guidelines execution aligned with brand strategy.
  • Merchandising administration (production, distribution, etc.).
  • Manage the development and implementation of trade and promotional campaigns for PLT tires including special dates calendar.
  • Manage all type of institutional events (brands, dealers, sales, product launches, sponsorship, etc): planning, implementation and evaluation.
  • Tool box manuals developments to guide events procedures and participation such as: Plant visits, pit stops and other special events.
  • Responsible for managing all loyalty programs (PLT and TT) related to channel developments and sell out in South America.
  • Budget administration. Manage the PLT and TT annual trade marketing budget. Control the expenses aligned with the financial area.
  • Qualifications

  • Education: Graduate or postgraduate in administration, communication, engineering or marketing.
  • Professional experience: More than 5 years experience in communication/marketing activities with a leadership role.
  • Additional requirements:
  • Experience in negotiation with suppliers and coordination of advertising agencies.
  • Experience working with international and multifunctional teams.
  • Great knowledge in communication and marketing campaigns.
  • Advanced level of English.
  • Desirable level of Portuguese.
  • Additional Information


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